February 19, 2009

DICE 09: Valve's Newell On 'Using Your Customer Base To Reach New Customers'

"Kicking off DICE 2009, Valve co-founder Gabe Newell discussed a theme central to his company’s success: entertainment as a service.

“The old way was using intermediaries,” Newell said, in a lecture attended by Gamasutra as the Las Vegas game business event."

Continued...